STONEY

The client is looking for a logo and a website to solidify H.E.R.S. as a leading voice in health equity, particularly for minority women. The logo should feature shades of melanin, highlighting the diversity of skin tones within Black and Brown communities. The logo should be visually empowering, celebrating the strength and resilience of Black and Brown women while reflecting the organization’s mission to address health equity. The design must be clean and modern but with a strong presence. It should balance professionalism and warmth to communicate expertise and community advocacy.  Given that H.E.R.S. emphasizes community experiences in shaping equitable health practices, the logo and website should feel approachable and focused on the lived experiences of the target audience.